Cherry Blog
How To Get The Most Out Of Your App: An App Developer's Guide To Pricing Tests
With the help of marketing tests, you can test your ads with real people before publishing them, understand the user behavior and see what's working for your app.
Do you know how to conduct marketing tests and use the ad that will bring the best result possible?
Lifetime Value & Retention Rate: The Metrics That You Can Measure To See Your App’s Effect
With the help of marketing tests, you can test your ads with real people before publishing them, understand the user behavior and see what's working for your app.
Do you know how to conduct marketing tests and use the ad that will bring the best result possible?
The Art of Retention 03: Top 8 Ways To Reach An Excellent Customer Success For Your Mobile App
With the help of marketing tests, you can test your ads with real people before publishing them, understand the user behavior and see what's working for your app.
Do you know how to conduct marketing tests and use the ad that will bring the best result possible?
The Art Of Retention 02: Key Strategies to Prevent Churn and Keep Your Users
With the help of marketing tests, you can test your ads with real people before publishing them, understand the user behavior and see what's working for your app.
Do you know how to conduct marketing tests and use the ad that will bring the best result possible?
Customer Retention Should Be Your Top Priority, And It’s Critical For Your Future Success. Here’s Why. (Retention Vol.1)
With the help of marketing tests, you can test your ads with real people before publishing them, understand the user behavior and see what's working for your app.
Do you know how to conduct marketing tests and use the ad that will bring the best result possible?
Marketing Tests 101 - Make The Most Of Your Ads By Testing In Real Life
With the help of marketing tests, you can test your ads with real people before publishing them, understand the user behavior and see what's working for your app.
Do you know how to conduct marketing tests and use the ad that will bring the best result possible?
From Acquisition to Retention: Why Keeping Your Current Users Is A Smart Move
Keeping your existing users or in other words, retention, is an essential strategy for your mobile app's life.
But, how do you increase retention rates without losing profitability?
Remarketing: Expand Your Revenue & Users With This Thriving Marketing Strategy
There are ways to reach out to your visitors who are interested in your app. And you have more chances to win them.
Do you know how to use this digital marketing strategy and make the most of your ads?
Explaining Customer Acquisition Costs: How To Win App Store Optimization Race
Making informed decisions for the future of your app and making investments accordingly, knowing certain metrics will help you a lot.
Do you know important terms you need to know about Customer Acquisition Costs?
The Art of Acquisition 08: Subscription Packages, How To Move People To Subscribe to Your App
To generate more users and revenue, you should create your subscription packages in the best way.
What are subscription packages, and how you can create one that will bring maximum results to your app?
Art of Acquisition 07: Converting Installs to Subscription
As a mobile marketer, one of your main priorities is to increase the conversion rates for your app. And according to a study, app installs lead to purchases.
Do you know how to convert installs to subscriptions?
Google Ads 101: How To Advertise On Google And Where to Start - Everything You Need To Know
Google Ads, Google’s online advertising service, enables businesses to promote their products and services. Using the right strategy, businesses can maximize their return on investment through increased traffic, leads, and sales.
Do you know how to use this platform and make the most of your ads?
ASO 101: Learn App Store Optimization Strategies For Marketing Your App (The Ultimate Guide)
App Store Optimization (ASO)—also known as ranking in the App Store—is among the most important marketing strategies for mobile apps.
Do you know the basics of ASO and strategies you can apply to your mobile app?
Apple Search Ads 101: What Are They, And How Can You Use Them? (The Definitive Guide)
Apple Search Ads is Apple’s native advertising network – offers amazing opportunities to tap into new audiences and drive valuable installs.
If you are investing in this platform, you probably want to make sure that your investment will be worth it. Do you know how to use Apple Search Ads?
Pricing 101 - How To Create Pricing Strategies For Your App & Maximize Your Revenue
Pricing is one of the most important components of marketing an app. It can be a difficult concept to grasp and even harder to implement effectively.
Do you know how to create a pricing strategy for your app?
The Art of Acquisition 06: Discover Custom Product Pages & How To Optimize Them
With iOS 15, App Store allows marketers to create custom product pages.
The ability to create unique product pages on the App Store is a relatively new feature, but it’s a major benefit nonetheless.
Do you know how to create one?
CAC 101: What Is The Customer Acquisition Cost? And Why It's Important For Mobile App Developers
You are developing a mobile app, and are wondering whether that new feature or that campaign could give you the edge you’re looking for. In order to make the right decision, understanding your Customer Acquisition Cost, or CAC is crucial.
Do you know the CAC of your mobile app?
The Art of Acquisition 05: Learn Pros And Cons Of Top Mobile App Marketing Platforms
There are numerous platforms available. Selecting the right one is important to ensure you get the best results. There are plenty of advantages and disadvantages to mobile app platforms.
Do you know which platform is the best for your mobile app?
LTV 101: The Complete Guide Of the Most Important Metric for Your Mobile App
As an app developer, you aim to build a sustainable revenue model for your app. And on your way to building that model, some metrics are essential for earning income streams. Did you know the lifetime value of your app is the core metric for understanding how well your app is doing?
The Art of Acquisition 04: The Best Social Media Channels To Marketing Your App In 2022
Driving downloads, increasing customer retention, encouraging people to share the app, and more. There are plenty of ways to go about mobile app marketing.
Do you know which ones are the best for your mobile app?
Google Play Store 101: An Introduction & Guide For Mobile Developers
Whether you're an android developer who has an app or one who's just starting out, learn all the important information and basics about how does Google Play Store work.
App Store 101: An Introduction & Guide For Mobile Developers
Whether you're an iOS developer who has an app or the one in the making, it is important to understand how the app store works.
Do you know all the critical information about the world's most dominant mobile app platform?
The Art of Acquisition 03: Optimizing Google Play Store For Your App
Android app store optimization is an important strategy for higher app downloads.
Click to find a bunch of actionable tips that will help you gain visibility in the Google Play Store, outwit your competitors, and take advantage of the opportunities.
Subscription 101 - A Road For App Developers To More Revenue, And Longtime Success
One of the most fundamental ways to make profits from an app is to offer subscription plans.
Click and learn everything you need to know from our subscription guide, uncover all the information you need on your road to mobile app success.
Discoverability 101 - How To Make Your App Discovered & Reach More Users In 2022
Do you know how people discover apps in this competitive atmosphere?
This can be easier said than done with so many apps out there like yours, what makes yours different enough to grab the attention of a consumer?
App Publishing 101: Everything You Need To Know About Publishing Your App (2022 Guide)
App development has grown into a multi-billion dollar industry. The annual income of an app developer is $101,899 per year, and $135 Billion is generated by the app industry as a whole. Where do you fit in?
Learn all the information you need to publish your app and everything developers ask about app publishing.
The Art of Acquisition 02: App Store Optimization & Apple Search Ads (ASO & ASA)
Optimization is an important stage of the app marketing strategy, and it’s important to use the right tools in order to make it more effective. Do you know how to make the most of your ads and your marketing efforts?
Art Of Acquisition 01: App Names
Finding a perfect app name is the first step in the art of acquisition. This critical step directly affects your mobile app’s visibility and will reflect its branding. It’s the first thing users will see about your app. Do you know the required criteria for app names?
Marketing Platforms 101: How To Choose The Right Platform For Your Mobile App
When you build a mobile app and start your marketing journey, using the right tools and positioning your app accordingly becomes critical. Learn how to choose the right marketing platforms to make the most of your marketing efforts.
Discoverability To Subscription: A User's Journey To Your Mobile App
The mobile apps downloaded by users, probably haven't found them by coincidence... But how can apps be discovered and installed in such a competitive atmosphere? Here are the all ways to make your app more discoverable.
LTV And CAC Metrics Can Help You To Reach Your Users And Maximize Your Earnings
Acquisition cost and life time value are two main components of the subscription business, and they're essential for mobile apps. But, what makes them important like that?
Subscription Business For Mobile Apps: A Thriving Model
The subscription business has been exploding in recent years, why are companies so keen on switching to this model? And why as Cherry, we have chosen to focus on this model as well?
This Is How We Unlock The Full Potential Of Your App
Marketing mobile apps is not much different except that we can point to two main components to succeed in it: One of them is money, and the other one is expertise. You’re in luck that Cherry does both.
Need Some App Marketing Expertise Or Budget For Your Mobile App? Meet Cherry.
Building a successful mobile app is just like making a good cake. Yeah, you read it right. Even though cake making and app building might feel like two different activities, they have a lot in common. Here’s why.
